The powerful WebArchive solution from ISIS Papyrus for short and long-term archiving and easy retrieval has now joined top perfomance for high-quality, on-the-go customer communications and response with the mobility and convenience of the iPhone.
This recent development is part of the new strategy of ISIS Papyrus to support mobile applications and will be followed up by support for Windows Mobile 7 and Symbian.
We have investigated the benefits of the Papyrus iPhone app and asked people who already employ it in their everyday business. A senior product manager at a major telecommunications provider put it like this:
“We want to offer this app both to our customer service reps as well as to a very well-defined target group of customers as a value proposition. Our staff will now have a huge amount of documents available to service their clients instantly without the need of opening and connecting their notebook first or even the need of having their notebooks with them. On the customer’s request and with proper authorization they can edit or annotate those documents and the changes will be reflected throughout the entire organization. Customers are given access to their documents without any intermediary and at any given time. But this is only part of the story. However well designed a customer offering may be, it will fail when poorly executed. We use the advantages of the Papyrus Platform in its entirety to provide a unified experience for the customer. First we enable and promote the collaboration of cross-functional teams from sales and marketing to logistics and supplies in our own organization and with partners and we highly value any communication with our customers as a precious resource. Because it is not so much data mining and other statistic guesswork that tells you what your customers want, they will rather tell you personally if you are ready to listen to them. And we certainly are!”
On asking if they were just jumping the bandwagon to capitalize on the popularity of the iPhone he adds the following:
“This all is not just a new random offering but part of an integrated strategy of providing a service platform for highly targeted individuals. Papyrus allows everyone in the organization to understand, subscribe to and fulfill the importance of the customer experience and our commitment to make it valuable and pleasant. This is not a one-off effort but a an ongoing process which we couldn’t manage without an integrated communications platform.”
At this point he is assisted by the VP of Costumer Services who had joined our conversation earlier and points out:
“By integrating the whole communication with the customer at each touchpoint we can focus on the entire customer experience. Each interaction of the customer with different departments of our company is equally important and Papyrus gives us the complete transparency to track these interactions by providing all of our staff with access to all customer-related communications together with real-time data in a single view.”
To find out how the WebArchive iPhone app can help you in fulfilling your organization’s strategic goals read a detailed description and a list of features here or get it at the Apple Appstore.
The ISIS Times Online 